A TinyCTO.tv Hype Stack technical parable about FAQ governance, internal jargon, external intent. Build FAQs from stakeholder intent, support evidence, search language, and decision friction.
# Episode 179 — The FAQ Answered the Internal Question — Script
## Concept FAQ governance;internal jargon;external intent
## Hype promise Helpful content will be understood, cited, and discovered automatically by search and answer engines.
## System reality The FAQ answers questions the company asks internally—about process, ownership, and product naming—rather than what customers search.
Risk approval is not risk ownership unless the decision is tied to people who can act when the risk becomes real.